Our sustainability story starts from the ground up

Lavazza Professional is as passionate about building community and creating a better world as it is about delivering the perfect drink for each moment of your workday. We are committed to reducing environmental impact and building resilience in farming communities throughout the lifecycle of our drinks.

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A Goal in Every Cup. Our Commitment 
to Sustainability.

With our parent company, we work toward “A Goal in Every Cup" prioritizing key sustainability goals that are particularly relevant to our business and include areas where we can make the greatest impact. At Lavazza Professional, we look beyond the economic bottom line. We are here for people, for the planet, and for the purpose of creating the best world we can through every cup. How? By prioritizing key sustainability goals during each step of the drink creation process—from origin to office, farm to cup.

A world that destroys the goods of nature is one I do not belong in.

Luigi Lavazza, Founder 1935

We start at the source and take care of our farming communities

Lavazza associates work yearly with one of our coffee or tea farming communities on a project to better their livelihoods and increase their capabilities.

We partnered with World Coffee Research to start the WCR Verified Certification Program in Central America—bringing scientific research to our coffee farmers to help them grow healthy and sustainable crops.

As a FLAVIA user, you’ll be benefiting coffee growing communities across 91 countries and part of a community working toward professionalization of coffee nurseries in Central America, improving access to healthy coffee plants for farmers and building resilience to climate change.1

We work with Ethical Tea Partnership to sponsor Farmer Field Schools and Village Savings and Loan Associations to ensure a more secure future for tea farming communities.

As a FLAVIA user, you’ll be joining them to support training for 4,500 tea farmers in Rwanda on income-diversification and 3,500 tea farmers in Malawi on entrepreneurship, cultivating more sustainable livelihoods.1

Flavia works actively to reduce carbon that contributes to global warming and our impact on the planet.

Despite common perception, single-serve packaging is not one of the biggest drivers of carbon footprint.

66% of the carbon footprint for coffee is related to coffee farming and coffee machine energy usage2

Our Freshpack is designed for high coffee extraction, so you need less coffee to make the perfect cup. Less coffee means less processing, roasting, transporting, and packaging contributing to carbon footprint.

More efficient coffee usage also greatly reduces the water footprint used in processing and brewing3

Due to the design of FLAVIA brewers – which use less energy and require less coffee when you brew – FLAVIA uses less energy and has a lower carbon footprint per cup of coffee versus a leading bean-to-cup machine.4

So when you switch to brewing a cup of coffee from a FLAVIA machine, you are reducing your environmental impact throughout the coffee journey from origin to office.

A cup of coffee from a FLAVIA brewer saves as much as 5 GALLONS OF WATER.2

Single-Serve packaging doesn't have to be the enemy of sustainability

Lavazza Professional has a mission to fight waste, care for communities, and protect the planet. That’s why Freshpacks are 100% recyclable through TerraCycle®.

In 2019, Lavazza Professional celebrated 10 years of the Recycle Your Freshpacks Program, which has recycled over 156 million Freshpacks and turned the recycled materials into park benches, railroad ties, bike racks, and more. Sound like something you’re into? Visit recycleyourfreshpacks.com to see how it works and sign up to participate.

Interested in learning more about what we do to stay sustainable? Check out our full sustainability report.

Learn more about how we put A Goal in Every Cup.

Download the Lavazza Group Sustainability Manifesto

A Goal in Every Cup

Lavazza Professional shares in the vision and commitment of our parent company and is as dedicated to creating a better world as we are about delivering the perfect drink for each moment of your workday.

In 2008, after seeing the needs of coffee-growing families from coffee and cocoa origin trips, a Lavazza Professional associate, Frank LaRusso, adopted an orphanage in Sonsonate, El Salvador called Hogar Inmaculado Corazón de María. Each year Frank has led Lavazza Professional associates in initiatives supporting the education and supply needs of 55+ orphans and 200+ students - our Coffee Kids.

Coffee Kids + Lavazza Professional: A Timeline